Double the life of your hair colour’s vibrancy with innovative haircare brand Joico’s K-Pak Color Therapy collection. It gorges each strand with a Quadrabond Peptide Complex, which attaches to the damaged sites of the hair, repelling external moisture that robs hair of colour. A dose of nourishing oils (of Manketti and Argan) helps to fight fading by sealing the hair fibre’s outer protective layer, locking in colour. The reparative K-Pak Color Therapy Shampoo gently removes excess oil and impurities without stripping your strands, leaving you with refreshed locks protected from further damage and subtly fragranced.